Questions:

• What’s the difference between Rapido an Express? Not immediately clear.
• Express: The sub-copy ‘go for it’ is inspiring but doesn’t explain how it’s different to Rapido. Change to:
  • Back-to-back bundle of two Rapidos. Dive in!
• Are the two columns of classes different? Some are courses over terms and others are intensives or workshops?
  • Ongoing courses
  • Workshops and intensives - one-offs
• Consider mentioning here that each class style has a beginner and fluent level?
• Consider un-bolding the address details as they are supplementary information, you want the social and website with higher visual prominence as that’s ow they can sign up?

Copy suggestions:

• Season’s don’t need to be capitalised: Summer, autumn, winter, spring.
• Change ‘Classes’ to ‘Courses’ for consistency
• Change Express to ‘Grande’

Pg 2

WHO ARE WE

• “El Patio Spanish Language School, established in 2001, is an inspiring hub? that fosters Melbourne’s growing Spanish-as-a-second-language community.
• Consider changing ‘specifically’ to ‘intentionally’? More powerful and passionate.

Re-amend top para

HOW TO ENROLL

• Add comms after website URL for grammatical accuracy

“Go to [elpatiospanish.com.au](<http://elpatiospanish.com.au/>)**,** search for your class, register, then pay by credit card — easy!”

• Do you want to offer any other options? Payment plans or debit cards? Not everyone has a credit card. Maybe ‘pay online’ is a better more inclusive method of payment description?
• Term dates and fees: “Check out elpatiospanish.com.au or see them on the Enrol page (above)”
• I can’t see any enrol pages/info above? Maybe a hangover from previous version.

SIDE BENEFITS

• Homework emailed ’through,’ if you miss a class